The Times Gap Year Show - Exhibitors



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Marketing

The Times Gap Year Show in London and Manchester will be supported by a massive national advertising campaign covering:

Advertising & public relations

National Press
National Radio Stations
Travel, Sport & Youth Lifestyle Magazines
Educational Press
NUS & Student Press
Local Radio
Regional Press
TV

Direct Marketing

We will be conducting an extensive direct marketing campaign through Email, post and SMS to:

All schools and FE colleges within two hours driving time of London and Manchester
All independent schools within a 100 mile radius
Final Year students at all universities within two hours travel
Heads of departments, libraries, careers officers, NUS at universities
HR departments at Times 1000 companies
All applicants and pre-applicants from UCAS databases in 100 mile radius

Web Marketing

The Times Gap Year Show web site will be advertised on key Gap portal sites and linked to hundreds of other sites, visited by millions over the course of the next 12 months. Sponsored key words will be used to ensure that The Times Gap Year Show is within the first entries on MSN, Google and other important search engines. Exhibitors will also have the opportunity to link there website directly to The Times Gap Year Show website. Direct intranet links to 65,000 career break prospects.

Exhibitor PR

Our dedicated PR Team is committed to building exhibitors' profiles. Returning gapper case histories will be a core constituent of the PR campaign. Exhibitor PR will include: